We get coverage & links from Niche relevant and national press.
“It’s ok to create amazing content knowing it will help drive you links – providing the content is actually amazing and that people are linking to it because it’s amazing. “ – Matt Cutts, Head of Webspam Google #SMX June 2014
Like it or not, links to your website are still the single most important factor in offsite ranking signals that determine how highly your website ranks. However, given Google is seemingly at war with “links” what is a business to do??
“Its easier to be real than it is to fake being real” – Matt Cutts Head of Webspam Google #SMX June 2014
Our approach is to create interesting, engaging, emotive & noteworthy content on behalf of your brand targeting the perfect audience for that content and get you mentions and links from relevant niche and mainstream media outlets. In other words, the best possible links.
The success of this content led Digital PR strategy is what gives your brand the authority and credibility on multiple levels to be able to rise above your competition in your niche and grow revenues. A lucrative bi-product of this strategy is increased:
- Brand Awareness
- Brand Search
- Social Engagement
- Website Traffic
- Engagement & conversions
With access to over 64,000 Journalists and over 14,000 publications we are well placed to ensure that our outreach hits the right target. In a digital age where fresh, newsworthy and engaging content is the lifeblood of almost every online publication the thirst for relevant content to deliver to their audiences means Digital PR if executed well is the gift that keeps on giving.
Don’t just take our word for it though, in 2014 Google filed US Patent 8,682,892 which essentially says Google is publicly acknowledging that every time your brand gets a mention in content, that counts as an implied link that affects your SEO as well as traditional links. Essentially Digital PR is the new “SEO”.
Look at some of the coverage & links we’ve secured recently!
Here are a few pieces we conceptualised for another PR Agency who hired us to help them with PR brainstorming for their clients so we’ll trumpet our “assist” rather than take all the glory: